Gestalt Brand Lab
 
 

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What is Gestalt Branding?

 

Gestalt is the creation of culturally inspired brand ideas, executed holistically across all touchpoints. We believe true branding extends beyond marketing communications, media and data. True branding is the gestalt of distinct and ownable brand purpose, story and aesthetic flowing seamlessly together and enduring over time.

Where we excel as a holistic branding agency:
- Depth of strategic brand thinking
- Distinct and ownable brand ideas and aesthetic
- Culturally inspired, holistic brand activation and execution
- True partner with proven experience and results

 
 
 
 
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A culinary escape to a contemporary Mediterranean lifestyle

Creating a luxury lifestyle through immersive epicurean experiences

Igniting sales and excitement with an artistic reinvention of the entire brand

Introducing the new iconoclast

Breaking through with the new bombs and sweets boutique

Defining the artistic icon of playful modern glamour

Delivering naturally happy harmony, one taste at a time

Uniting a diverse and passionate community to inspire the future of gemology

Inspiring happy healthy lives with delicious superfood

Defining the transgressive liquor of sophisticated cocktail culture

Creating desire through iconic stories of passion

Defining the experience of rock and roll glamour

Igniting next generation passion for the French icon of joie de vivre

 

Work & Clients

These are a few examples of the breakthrough brands the Gestalt team has created and executed. Our detailed client case studies and showcase of work is available upon request by contacting info@gestaltbrands.com.

 
 
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Client Testimonials

 

“Best Branding Agency I have ever worked with!”

I worked with the Gestalt executive team at two different companies and in both cases, the branding and communications strategy they developed created a unique, authentic and relevant brand personality that separated and elevated the brands from all others in a very crowded marketplace, resulting in tremendous brand growth in both sales and market share. They consistently provided dedicated and top level service in research, creative and production. They are the best of the best!!

-CMO, Vice President Marketing,
Physicians Formula, Yes To

 

"True partners who use insights and turn them into wonderfully creative executions"

I use "true partners" purposefully because working with the team at Gestalt Brand Lab was like working with those on my own team. Even though we were separated by three time zones, the team at Gestalt continued to take the time to learn not just about the projects that involved content for video, radio, print, OOH and social/digital, but about the core fundamentals of the business. They participated - alongside the brand team - in research to ensure that their execution was grounded in consumer truths and sentiment. Not only did they deliver work that was beautiful, the work exceeded testing benchmarks and drove sales that helped lead to #1 brand status in the category. No partnership is ever 100% roses, and I appreciate how committed the team at Gestalt is to work through the challenges and course correct, as needed. They are true branding agency partners, indeed.

- Brand Director,
Gold Peak Tea and Coffee

 
 
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Our Capabilities

If a brand cannot own a unique story and aesthetic that are inseparable, the brand becomes a collection of independent ideas that diminishes brand equity.

Gestalt Brand Lab is the branding agency that develops brand ideas that are part of a bigger idea and purpose. It’s why we direct and design every brand communication, product interaction, sales touch point and experience to flow seamlessly together and endure over time.

Strategy

Brand Strategy and Planning
Brand Positioning and Purpose
Long-term Business Planning
Trend Forecasting
Connections Strategy
Activations Strategy

Creative & Design

Full Spectrum Creative and Design: 

Brand Aesthetic and Meaning
Product Design and Ideation
Packaging and Visual Brand ID 
Brand and Retail Environments
Experiential Interactive and Installations
Original Content Creation 
Digital and Traditional Advertising

Measurement

Data Analytics and Optimization
Social Listening
Custom Research
Product Design Research 

 
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Connect

Brian Munce
Managing Director
brian@gestaltbrands.com